How can a soap claim to not only clean your hands, but "freshen your conscience and inspire your soul?" Because it is created using the glycerin that is left over from the bio fuel (which powers cars) that's made from the waste grease from the kitchens of Los Angeles restaurants. When further soap is then used in the bathrooms of those restaurants where it originated, it creates a "perfect, sustainable circle."
When human ingenuity is applied in a mindful way to everyday solutions, I get a glimpse into a future that feels so good. It looks and smells good too.
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